At Gorilla Nation, we make it easy for web publishers to maximize online advertising revenues. Because we exclusively represent the ad inventory of more highly trafficked, quality web properties than any other representation firm, we're able to leverage our longstanding industry relationships to bring you targeted site-specific ad campaigns, relevant to you, your users and your brand.

Maximize Your Ad Revenue
GN helps sites effectively monetize their inventory with campaigns which are contextually relevant and therefore deliver the results advertisers seek. This results in developing the highest possible CPMs for properties in the mid-tail of internet inventory. In addition, we focus not only on monetizing your inventory through premium brand sales for IAB ad placements, but also bring beyond the banner integrations to all Publishers providing them with the tools they need to maximize their inventory and evangelize their brand. We pride ourselves on selling all media site specifically, never blind, to ensure that you are being adequately and properly represented in the marketplace.

Our Focus
International Sales Force: Our specialty is online ad sales - we understand every facet of the media landscape and bring extensive knowledge and sales experience to the table. With offices in Los Angeles, New York, Chicago, Toronto and London, we now boast tremendous global reach and are able to cultivate strong relationships with Fortune 500 brands around the world.

Dedicated Sales Divisions: In an effort to provide our Publishers greater transparency and sales sell thru, we have formed several dedicated sales divisions to augment the efforts of our growing international sales force. With the launch of GNKids in 2007 becoming a tremendous success, we have also launched GNMulticultural and GNOutdoor.

Strong Customer Service: With a full account management team we are able to provide quality day-to-day customer service with all of our web publishers. As an invested partner, we are passionate about understanding the key selling points and attributes of your site.

Full Service Solutions: Gorilla Nation believes in providing you quality solutions, from ad sales to ad trafficking and marketing support. As such, we. provide ad serving from the leading ad server, DART for Publishers (DFP). Additionally, we manage all your ad campaigns for you so that you can focus on what you do best - building content and driving traffic. GN also has a Website Support Team on hand to address any questions or concerns you might have.

Web 2.0 Technologies: Gorilla Nation is continually looking to the future of the Web, by forming strategic partnerships and developing premium ad solutions that will enable you to maximize your visibility and engagement with your audience. This includes the recently developed, video ad platform Springboard™, Gorilla Nation’s own proprietary solution and myriad of other integrated solutions.

Sales Strategy and Marketing: A dedicated member of our Sales Strategy team will work with you to establish and create custom sponsorship pacakges and offerings for advertisers that will incentivize them to spend aggressively. They will work with you to access and evaluate the competitive landscape and create premium solutions to further promote your brand in the marketplace.

Formed Large Branded Partnerships: We are the 1,000 lb Gorilla and we have the partnerships to prove it. This includes partnerships with Playboy.com, FHM Online, Star Wars, Gawker Media Network (Int’l), Mattel, Marvel.com, Hallmark.com and others. We are now seasoned in offering solutions for large independent web properties who also have a strong cross-media brand presence.

Going with the Gorilla
What's our secret? It's no secret. We're the big Gorilla. We're huge and well-connected. We've developed strong relationships directly with both brand marketers and their ad agencies in all the right cities. Because we deal in large volume, your site can participate in campaigns for which you might not normally be considered. We position your site within the specific vertical markets advertisers want so that you can be considered an integral part of any media buy.

Where You Fit
Check out our list of Vertical Markets in the Advertisers section to see where your site best fits.

Website Section: index.php?option=com_rsform&Itemid=5

Gorilla Nation carefully and strategically evaluates all new and prospective Publishers. As a site specific representation firm, we review all new sites based on several criterion that allow us to consider a potential partnership. At a minimum we require that all Publisher Partners have at least 500,000 page views per month, as well as 1-2 standard IAB ad placements. Please note that there are also several other criterion which we use to evaluate publishers such as type of content, demographics, ad opportunities and more.

Please submit your site information below and should we be interested in advancing our discussions, a member of our Business Development team will be in touch. Thank you for your interest!

If you would like to follow up on a query you have submit, please e-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

FAQ’s: index.php?option=com_quickfaq&view=category&cid=1&Itemid=4

Who are some of Gorilla Nation’s Publishers?

As Gorilla was formed as a predominantly entertainment based company, the majority of our sites fall within the film, television, gaming and other tangentially related entertainment categories. As such, some of our top publishers include Star Wars, Teen Hollywood, Hallmark, Famecast, Pink is the New Blog, MovieWeb, JoBlo, Marvel, FHM Online, Playboy, HipHopDX, Cooks.com, Style Hive and several others.

Gorilla Nation’s continued growth has led us to have over 30 vertical markets fortifying our sales efforts to maximize each unique opportunity. Our most recent additions included dedicated sales teams in the following markets:

GNKids: In Spring 2007, Gorilla Nation announced the formation of Gorilla Nation Kids consisting of a team of industry veterans, bringing years of sales and marketing expertise to a rapidly growing niche market. At this time, we developed a strong offering of large branded media corporations including Millsberry (General Mills), Barbie and Polly Pocket (Mattel), Horseland (DIC Entertainment), Zeeks (Kaboose) and others. We have transformed the kid’s landscape, by not only offering unique sponsorship opportunities and targeted sales, but in offering marketers passionate audience demographics with tremendous global reach.

GNMulticultural: In April 2008, Gorilla Nation launched the GN Multicultural with a dedicated sales team representing the leading African-American and Hispanic web properties in the space. With our specialized sales efforts from East to West and our strong portfolio of sites, GN Multicultural has had immediate success in securing large advertising budgets. As we continue to augment our sales force, we look forward to continuing to dominate the Multicultural Jungle as the leader in the space.

GNOutdoor: Gorilla Nation has consistently looked to emerging online communities in order to create synergies between publishers and advertisers. This mission has been materialized in the formation of GNOutdoor. With a fully dedicated sales team to serve our partners, Gorilla Nation has become one of the premiere destinations for advertisers looking to effectively target the Outdoor audience. With a deep understanding of not only endemic advertisers, but also non-endemic advertisers, GNOutdoor partners can be confident that their brand is being represented efficiently and effectively to generate advertising revenues, enhance their equity and allow them to build strong independent brands.